Monthly Archives: May 2009
All Along Broad Street: Volunteers
At Wachovia Spectrum: people directing traffic. SEPTA: express trains. Mile 2.1: Gatorade. Mile 4: Water. Traffic light: Philly cop keeping cars at bay. Mile 6.5: EMT caring for a runner on a stretcher. Mile 8: Cheery and cheering woman handing … Continue reading
Filed under Commentary, Life in Context

Reinventing Brand You
A few years ago, feeling warmed by the home-baked gingerbread house ambiance of our local elementary school, I told the principal that I wished I too could work there. Pause. A couple of beats. “If only I liked kids.” It’s … Continue reading →
2 Comments
Filed under Commentary, Life in Context, Public Relations
Tagged as branding